Barry Callebaut announces fully sustainable cocoa and vanilla in its Better for You portfolio
CHICAGO–(COMMERCIAL THREAD) –The Barry Callebaut group (SWX: BARN), the world’s leading manufacturer of high-quality chocolate and cocoa products, today announced that its North American “Better For You” portfolio is transitioning to support cocoa and vanilla from sustainable sources.
With a full line of sustainable product solutions available in the North America region, the Barry Callebaut brand switches to 100% sustainably sourced cocoa and vanilla
Barry Callebaut further strengthens its leadership position in chocolate and cocoa health spaces
This transition is an important step towards Barry Callebaut’s 2025 Forever Chocolate sustainability goals
Barry Callebaut’s “Better For You” portfolio includes, but is not limited to, sugary (sugar-free, reduced-sugar, no-sugar-added), protein-rich, dairy-free and organic solutions. The portfolio has experienced strong growth and innovation in recent years. This trend is expected to continue, and today’s announcement provides Barry Callebaut’s North American customers with high-quality, sustainable products and supports industry-wide sustainability ambition.
All “Better for you” products will be transferred to CACAO HORIZONS verified via the Cacao Horizons Foundation. Other popular cocoa sustainability certification programs are still available. COCOA HORIZONS sustainable cocoa and chocolate products are sold by Barry Callebaut with a premium which is used to help improve the livelihoods of cocoa farmers and their communities. These bonuses go to Cacao Horizons Foundation finance cocoa sustainability activities such as mentoring and support to farmers, distribution of cocoa and non-cocoa plants and community development through a transparent and externally verified process. The Cocoa Horizons Foundation serves as a platform for chocolate companies and other contributors to invest in sustainable cocoa. It relies on expert partners such as Barry Callebaut to implement sustainable development activities. In addition, “Better For You” products will support sustainable vanilla production through a partnership with vanilla supplier Prova to implement the Sustainable Vanilla Charter.
“Barry Callebaut looks at the ‘Better For You’ segment from the perspective of the end consumer,” said Laura Bergan, Brand Manager Barry Callebaut. “Our innovation and portfolio are driven by the lifestyles of consumers and the result of close monitoring of market trends. Our sustainable portfolio goes beyond health benefits, including the quality of ingredients and the impact on the planet and the livelihoods of farmers, which play an important role for consumers. Being fully sustainable for cocoa and vanilla adds to the value proposition of our products, which our customers can leverage in their product development and storytelling.
At Barry Callebaut Chocolate forever initiatives aim to make sustainable chocolate the norm. Forever Chocolate is based on four goals that Barry Callebaut hopes to achieve by 2025 and which address the biggest sustainability challenges in the chocolate supply chain:
Eradicate child labor from its supply chain
Lift over 500,000 cocoa farmers out of poverty
Become carbon and forest positive
Provide 100% sustainable ingredients in all its products
“This is an important step towards our goal of being fully sustainable by 2025,” said Laura Bergan, Brand Manager Barry Callebaut. “Barry Callebaut is assuming his role as an industry leader in leading the sustainable cocoa and chocolate movement. We cannot achieve our ambitious goal by tomorrow and we cannot achieve it alone. Developing our “Better For You” portfolio towards cocoa and vanilla in a fully sustainable manner is an exciting step in our journey. ”
For more information, please visit: https://www.barry-callebaut.com/en-US/manufacturers/news-events/sustainably-sourced-better-for-you-portfolio
About the Cocoa Horizons Foundation (www.cocoahorizons.org)
The Cocoa Horizons Foundation is a non-profit organization created by Barry Callebaut in Zurich, Switzerland to increase impact and spur change in the origins of cocoa production. It is supervised by the Federal Supervisory Authority for Foundations. Cocoa Horizons is an impact-driven program focused on the prosperity of cocoa farmers and helping to create self-sustaining farming communities that protect nature and children. Its mission is to improve the livelihoods of cocoa farmers and their communities by promoting sustainable and entrepreneurial agriculture, improved productivity and community development. The Foundation is audited annually to verify its activities, maintain a transparent distribution of funds and demonstrate compliance with Swiss federal regulations.
About the Barry Callebaut Group (www.barry-callebaut.com)
Zurich-based Barry Callebaut Group is the world’s leading manufacturer of high-quality chocolate and cocoa products – from sourcing and processing cocoa beans to producing the finest chocolates, including fillings. , decorations and chocolate compounds. The Barry Callebaut Group serves the entire food industry, from food manufacturers to artisanal and professional users of chocolate, such as chocolate makers, pastry chefs, bakers, hotels, restaurants and caterers. The Group operates more than 60 production facilities worldwide and employs a diverse and dedicated global workforce of more than 12,000 people.
The Barry Callebaut Group is committed to making sustainable chocolate the norm by 2025 to secure future cocoa supplies and improve farmers’ livelihoods. It supports the Cacao Horizons Foundation in its goal of shaping a sustainable future for cocoa and chocolate.